Steering Committee Meeting in Chicago March 1 & 2

Albany, NY (March 25, 2005) – A steering committee that was established in December to define the structure for a proposed Cleaning Industry Research Institute (CIRI) will hold its first meeting in Chicago on March 1 and 2. The committee – originally initiated by Castle Rock Industries, Inc., Cleaning Management Institute, and Concepts IV – now has 33 members representing manufacturers, building service contractors, trade associations, industry consultants, educational institutions and the trade press.

Since the Steering Committee was first announced in December, a number of new industry leaders have joined group, including:

    * Lois Davis, Global Business Manager, Novozymes Biologicals, Inc.
    * Darrell Hicks, President Elect, International Executive Housekeepers Asso.
    * Mike Johannsen, VP & General Manager, Ecolab
    * Thomas Jones, Associate Professor, University of Nevada at Las Vegas
    * Marvin Klein, President, PortionPac Chemical Corporation
    * Paul Mattia, VP Strategic Technology, Ecolab
    * Carey Mitchell, Director of Technical Services, Shaw Industries
    * Craig Monsell, JanSan Product Manager, P&G Pro Line

A complete list of the CIRI Steering Committee is below.

The goal of the Chicago meeting is to lay the foundation for a research institute that will support all areas of the building maintenance industry by assembling information, facilitating research and initiating scientific inquiry on the cleaning function and cleanliness.

Steve Ashkin, president of the Ashkin Group noted that one of the challenges for the Steering Committee would be identifying the ‘value’ that future CIRI participants will receive for their time and money. “Resources are limited and the opportunities and requests for funding seem endless,” Ashkin said. “So why is CIRI a good investment? Why is it a better value for a company to give money to CIRI when they can spend that same money on advertising, customer incentives, training programs, R&D, etc. This is a question that the group needs to consider.”

If you are interested in participating in the launch the new Cleaning Industry Research Institute, please contact Frank Wiley at 513.856.7130.

The CIRI Steering Committe
Steve Ashkin, TheAshkin Group, President
Steven Coopersmith, Tennant, VP of Global Mktg.
Patti Costello, American Society for Healthcare Environmental Services, Executive Director
Lois Davis, Novozymes Biologicals, Inc., Global Business Manager
Carol Dean, Building Service Contractors Asso. International, Executive Vice President
Bill Garland, Daniels Associates, Joint Managing Director
Ronald Goerne, 123 Training Systems, Vice President
Ian Greig, Daniels Associates, Joint Managing Director
Jim Harris, ConceptsIV, President
Doug Hauff, U.S. Products, President
Darrel Hicks, IEHA, President Elect
Frank Hurd, Carpet & Rug Institute, Chief Operating Officer
Mike Johannsen, Ecolab, Vice President & General Manager
Troy Johnson, Environmental Education Foundation, Executive Director
Thomas Jones, Associate Professor University of Nevada @ Las Vegas
Marvin Klein, PortionPac Chemical Corporation, President
Paul Mattia, Ecolab, Vice President Strategic Technology
Dennis Meagher, Castle Rock Industries, CEO
Bob Merkt, Merkt Educational Group & Associates, President
Carey Mitchel,l Shaw Industries, Director of Technical Services
Craig Monsell, P&G Pro Line, JanSan Product Manager
Allen Randolph, Scout Systems, President
Allen Rathey, International Custodial Advisors Network, Inc. (ICAN), Executive Director
Bob Robinson, Kaivac, President/CEO
Kevin Rohan, Cavalier Services, President
Liz Scott Simmons College Asst. Professor
Joan Seelaus, CRI, Director of Communications
Larry Shideler, ProTeam, Chairman/CEO
Charlie Smith, Tennant Mkt., Research Manager
Stephanie Standley, ProTeam, Education Director
Ruth Travis, IICRC, VP & Marketing Chairman
Humphrey Tyler, Cleaning Management Institute, President
Mark Unger, Unger Enterprises, Chief Operating Officer
Frank Wiley, Magnitude Marketing, President